2016 Year in Review
2016 Year in Review
We’re not ones to dwell in the past, but we do want to reflect for a minute on the year gone by. First of all, if you’re reading this, thank you. In one way or another, you’ve helped us here at Oxbow. We’ve grown in many ways this past year, and we owe that to the support of our friends, family, clients, and community, both near and far.
Today, progress relies on powerful communication at a foundational level. Our clients, partners and communities are doing essential, truly impactful work on a global scale. Now, more than ever, we are motivated to help drive their important causes forward. That’s why we exist.
Poke around below for brief glimpse into what we’ve been up to this year amidst the chaos. And don’t be a stranger! Our door is always open.
Evan and Jon
A South Carolina native, Ashley came to brave the Vermont winter as the latest addition to the Oxbow team. She showed up to the office with two possessions: a pup named North, and a small sign that reads “What Good Shall I Do This Day?”. Ashley toes the line between graphic designer and illustrator, moving seamlessly between paper fibers and pixels. She has been awarded for both her design and studio art work, including a national silver ADDY and regional recognition for photography. Outside of the office, Ashley is either rock climbing, snowboarding, skydiving, or hiking around the Green Mountains.
Ben is a New Jersey native turned Burlington transplant who came to us from the social enterprise space. Previously serving as a communications consultant for strategic agencies and internal teams across tech, non-profit and apparel industries, Ben now leads Oxbow’s client-facing strategic team. He helps to ensure client success in planning and digital campaign efforts. When not glued to a whiteboard, he can be found romping around Burlington looking for the latest and greatest in local food with his dog Ellie in tow. He’s also a huge Top 40 fan… ask him to sing for you.
Nick joined the Oxbow team in September as a motion artist intern. As a junior in Champlain College’s Graphic Design program, Nick is an intuitive 2D and 3D animator. If he isn’t pushing keyframes, Nick is probably busy sweeping the Oxbow team in pool.
A Bostonian at heart, Gary ran Greenberg, Seronick, O'Leary and Partners for 19 years before joining Allen & Gerritsen. He’s held positions as Chief Creative Officer, Executive Vice President, and now Creative Director of A & G’s Ventures unit. Gary will work with Oxbow in 2017 as a growth and production consultant. He’ll also continue to feed his rock and roll obsession, collect sneakers, and spend time with his wife and two girls.
In need of a little more elbow room, the growing Oxbow team moved to a new office early in the year. For our local friends, we’re still happily nestled in the Karma Birdhouse. If you’re a fan of pool, coffee, tropical plants, whiskey, or dogs, stop by to say hello.
This year, Oxbow had the opportunity to partner with some inspiring organizations doing powerful and important work. We’ve helped our clients to advocate for the world’s most endangered species, give American people a voice for immigration reform, and fight deadly diseases–to name a few.
Along the way, we experimented with new mediums, strategies, and communications technologies. Some failed. Some were wildly successful. But they all helped us, and our clients, to grow and differentiate.
Holiday cards are nice, but in the interest of saving trees, we teamed up with Bates College to create an unforgettable holiday piece in the form of a 360º VR sleigh ride through their iconic Maine campus. Throw on your VR headset, or simply click around in the video below… but beware the snowball of doom.
Panthera is the only organization in the world devoted exclusively to protecting the world’s wild cats and the landscapes they inhabit. Oxbow partnered with Panthera to craft several campaigns this year to drive awareness, raise funds, and ensure a future for the world’s big cats. Check out our work for Let Lions Live, Giving Tuesday, and the Million Dollar Challenge.
Vermont Public Radio is a Vermont institution – an essential and trusted independent voice for news, information, music and cultural exploration that boasts the most listeners per capita of any public media outlet in the country. VPR and Oxbow teamed up to launch VPR Next, a $10,000,000 fundraising campaign with a goal to transform the sound of Vermont’s future.
In February of 2016, the world’s greatest and most daring minds gathered in Vancouver, BC for TED2016: Dream. This year, speaker presentations centered around the big things: black hole collisions, artificial intelligence, space archeology and beyond. Oxbow was tasked with some pretty big things ourselves: bring the stages to life. Using a mix of media, Oxbow worked with three main-stage speakers: organizational psychologist Adam Grant, narrative photographer Stephen Wilkes, and neuroscientist Uri Hasson. Together, we distilled high-flying concepts into simple, beautiful ideas through intentional design. But don’t take our word for it, view our work for TED2016: Dream and see for yourself.
# of Languages Translated
Species Worked to Save
TED Talk Views
Funds Helped Raised
Oxbow is grateful to be part of a unique and energetic community here in Vermont. We take several days every year to give back to important initiatives. Let’s put these pasty computer hands to good work. Give us a shout if you could use some volunteer support!
While 2016 may have not been the best year for facts in politics, we thought one presidential candidate's domestic policies could use a bit more explaining. In January of 2016 we launched Is Bernie Crazy?, an interactive exploration into the domestic policy platform of Burlington’s own Bernie Sanders.
Serving as a corporate sponsor of LaunchVT, Oxbow was fortuitously connected with Wheel Pad. Wheel Pad’s goal is to “respectfully and supportively provide transitional housing for Veterans, and others, newly needing accessible living accommodations in a socially conscious and environmentally friendly way.” Oxbow teamed up with Wheel Pad to provide strategic and creative support for the L3C’s admirable work.
In an effort to prove we can do more than push pixels, the Oxbow team dedicated a day of work to help out with the Gardens Project at Rock Point, whose goal is to create a community around education and local food production initiatives. Shovels and rakes took the place of tablets and pens to help construct an outdoor kitchen classroom to complement the newly built gardens and the independent permaculture project.
Though some might think tuberculosis is a remnant of the past in the US, thousands of Americans still live with the bacterial disease. We joined up with David Rochkind & TBFree USA to produce a short segment that aired in Times Square, driving awareness around this issue and the people affected by it.
We have big plans in the works for 2017. As our team continues to grow, we are on the lookout for forward-thinking clients, talented partners, and new faces to join the family. Drop us a line… we’d love to hear from you!