Today's brightest and most daring minds convened in Vancouver, British Columbia in February for TED2016: Dream. The week-long conference drew house-hold names like Al Gore, Uber-founder Travis Kalanick, and TED's own Chris Anderson, to name a few. This year's topics teased the limits of the imagination: black hole collisions, drones, space archaeology, artificial intelligence, even climate change optimism.
OXBOW worked closely with several TED speakers to craft presentation visuals for the annual conference. Using a variety of media, OXBOW itself was dared to "dream" to bring these mind-bending presentations to life.
Adam Grant is a best-selling author and a professor at the Wharton School of the University of Pennsylvania. He has presented for leaders at organizations like Google, Apple, Microsoft and the U.N. In 2011, Fortune Magazine named him one of the Top 40 Business Professors Under 40.
Every M.B.A. candidate in the world would kill to learn from Adam Grant. He's been recognized as both the youngest tenured and most highly-rated professor at the Wharton School, and his new book, Originals: How Non-Conformists Change The World, is a #1 national bestseller. At Dream, Adam structured his talk around the book's central concept: some of the most successful entrepreneurs in the world are often filled with doubt, have bad timing, and possess many other qualities we don't normally associate with success. Adam explored a series of unlikely entrepreneurs and their paths to greatness, humanizing them along the way.
Adam infused plenty of humor and lighthearted content into his talk, and OXBOW made sure the presentation followed suit. Bold entrepreneur profiles were interspersed with custom political cartoons, memes, and off-hand commentary from comedians and cultural icons. The illustrative style? Bold, tangible, and human.
Stephen Wilkes is an American photographer who has been widely recognized for both his fine art and commercial work. His photographs have been exhibited in both galleries and museums, and his photo-journalism has been featured in such publications as Vanity Fair, Sports Illustrated, and The New York Times.
Stephen Wilkes's newest body of work is called Day to Night, a series of compositions capturing fleeting moments throughout the day and night. Stephen has used this technique to capture some of the most breathtaking cityscapes and landscapes from around the world. At each location, Wilkes spends hours taking as many as 2,500 shots from an elevated perspective, layering the frames into a single image exploding with painterly detail. Stephen walked the audience through the genesis of the idea and his meticulous process in creating the compositions.
With a wealth of incredible imagery to work with, OXBOW had a blast curating the content for Stephen's talk. In addition to showing crisp, full-bleed compositions, we collected and animated a series of videos called Loupe Views (coined by Stephen, seen below) where the camera pans in, out, and around the photos, displaying impossibly perfect resolution, even at 1000% zoom. We also created a behind-the-scenes look at the painstaking process Stephen and his team undergo in building the stunning compositions, moment by moment.
Uri Hasson is an Assistant Professor in the Psychology Department and the Neuroscience Institute at Princeton University. He received his Ph.D. in Neurobiology from the Weizmann Institute in Israel. He was a postdoctoral fellow at NYU before moving to Princeton.
To this day, the brain remains the most complex and mysterious part of the human body. The organ is made up of over 100 billion neurons, each working to transmit nerve impulses. And few know more about the brain than Uri Hasson.
In his mind-boggling presentation, Uri explored the human brain's incredible ability to transmit wavelengths to another human brain. When a human listens to another human, their neural wavelengths "couple." As Uri spoke, every audience member's brain auto-synced to Uri's brain wavelengths. In fact, as you read this, your brain is syncing to a very similar wavelength.
Sound complicated? That's where OXBOW came in. Through a series of anatomical animations and diagrammatic illustrations, we distilled Uri's complex concepts into a digestible, engaging presentation.